• smartads Social Media and Smartphones are two of the most happening technologies of recent times. Therefore, it’s unsurprising that several technology heavyweights such as Microsoft and Palm have tried to make the best of both worlds by merging social media with the latest advancements in smartphone technology. Unfortunate as it is, most such attempts have …   Read More

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  • Did you know that personal branding is the secret to growing your business, especially with Facebook pages? If you think about Vin Diesel, Will Smith, Tony Robbins or Mary Smith. They’ve built their success around their personal brands. You might think that this works only for celebrities. Well, here’s the good news. It works for …   Read More

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  • smartads Year 2010 was a monumental year for Facebook as it made great inroads into the business user community. And surely, the world’s leading social network couldn’t have asked for a better start to 2011 as one of the biggest names in the publishing industry, Washington Post announced its decisions to launch SocialCode, a subsidiary …   Read More

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  • Business owners understand the need for a Facebook Fanpage. Creating a page is relatively easy. Engagement with your fans can be quite challenging. Ever thought: ”What does my Facebook fanpage need to attract more fans and keep them coming back for more?” Here are 9 Tips to help you make it a sparkling place.   Read More

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  • smartads The verdict on Facebook’s valuation is finally out and I’m not surprised that the world’s most popular social network commands a mind bogging and whopping worth of $50 Billion Dollars! To be valued at more than Yahoo, eBay and Time Warner is a monster achievement and a massive moral victory for the social media …   Read More

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  • Facebook today unveiled the new Profile Pages which provide a compact listing of user’s personal information and a set of recently tagged photos. The new Profile View is especially well-suited for the business world as it provides a quick sneak peek into a user’s relevant information rather than being presented with useless information such as …   Read More

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  • ‘Facebook Groups’ are some of the newest features of the world’s most popular social website and it can be used to manage and enhance your business in an impressive manner.  While there always were options to make lists of friends on your Facebook profile so that the user may control the information to be shared …   Read More

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  • In bad times good campanies stand out. Companies that understand the power of Facebook for their businesses will stand out. The only thing they need to keep in mind, according to Jay Bear is, “The goal isn’t to be good at Facebook. The goal is to be good at business because of Facebook”. To best …   Read More

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  • The buzz around the new Facebook Social Inbox has been unbelievable. It has been dubbed as anything and everything ranging from “The Gmail Killer”, “The Modern-Age Email”, “The Convergence of Email and Social Media” and what not. I’d like to stay away from throwing in my expert opinion on whether it’s a Gmail killer or …   Read More

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  • smartads Over the last few months, Facebook has been striving hard to ring in more business-friendly changes. Less than a week ago, it launched another game changer feature called “Facebook Deals” which can help your business by encouraging Facebook users to check-in at your location. As is the case with any new feature, most businesses …   Read More

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  • In the past, I’ve written interesting pieces about how Twitter is revolutionizing the PR world and how a business can get the best of both worlds from social media & PR. Press Releases play a vital role in the public relations regime in any business. If you sign up a new customer or enter a …   Read More

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  • There are several hundred similar posts on the internet which tells how to market your business on Facebook, so why do we need another one? Well, for a start, many of these posts are random ramblings without any concrete action plan of how to go about using Facebook for your business. Secondly, a large majority …   Read More

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  • Here’s the rebroadcast of stream of the event: facebookinnovations on livestream.com. Broadcast Live Free

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  • Facebook rolled out a number of cool features on Wednesday, aimed at giving users more control and the ability to share information with small groups of people. So, how do these changes impact your business? Will these help boost your business’ prospects on Facebook or will they serve as a dampener? I’ve been flooded with …   Read More

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  • Most businesses in UK favor Twitter over Facebook to interact with their customers, a new survey from Virgin Media Business has revealed. While this particular survey was restricted to UK only, Twitter rules over Facebook in a large number of business markets worldwide.   Read More

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