The Problem With Facebook

The Problem with Facebook

The Problem With Facebook is its diverse ecosystem. It’s also its gift. How Facebook use this gift will get you mad after watching this video. You won’t look at Facebook the same way again after watching this.

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Smart Ways to Get Social and Profitable on Pinterest in 2014

Pinterest Marketing

[essb] Pinterest is one of the fastest growing social networks in the world. In this article you will learn simple ways to use Pinterest marketing in a social and profitable way in your business. After surpassing 70 million users in 2013, Pinterest gained footing in the international market. According to TheNextWeb, international users could surpass Americans…

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What The Wealthiest People Do That You Don’t (Infographic)

Wealthiest People

The wealthiest people in the world possess habits that seem to be rare in others. They come from various backgrounds but certain habits and traits are common among them. In this infographic of the habits of the wealthiest people in the world, you’re going to discover what these habits and traits are and you can…

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How to Avoid “Yo-Yo Marketing” in 2014

Yo-Yo Marketing

[essb] It’s that time of year again. If you’re like most people, this is the season when you make your New Year’s resolutions. After all, a new year is the perfect time for positive changes and self-improvement. Can you guess what the #1 New Year’s resolution is for 2014? If you said “lose weight” or…

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What is Digital Marketing and What You Need to Know About It Today

What is Digital Marketing

What is Digital Marketing? Digital marketing is the engine that drives today’s business, big or small. Effective digital marketing is the marketing that bridges electronic technology with psychology in the marketplace. As we enter the New Year, it’s time to reflect on the year gone by and plan for the next twelve months. For smedio,…

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How 7 Billionaires Spent Their Money

Tech Billionaires

If you’re are wondering how billionaires really spend their money, this infographic gives an insight into how some of the top tech billionaires spent their fortunes. Credits: ORIGINAL by WhoIsHostingThis? Hit the “Like” button below to get notified via Facebook when we post articles like this…

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Online Consumer Spending Habits and E-Commerce Checkouts

As E-commerce sales steadily increase, industry experts continue to explore the psychology and buying patterns of those who shop online.  While we still have relatively little data on the trends that shape the ebbs and flows of E-commerce, recent research has yielded vital insights into the factors that help some websites succeed while others fail.…

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Five Social Media Branding Tips

Social Media Branding Tips

[essb] These social media branding tips are intended to augment your positioning in the market. Your social brand — whether you’re a corporation, a small business or an entrepreneur — is, in some senses, who you are. It’s how people identify with you or your company. When using social media to augment your brand, it’s…

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7 Twitter Rules for Business Engagement

Twitter Rules

[essb] What’s your T.Q. (i.e., Twitter Quotient)? Are you using Twitter intelligently? And by “intelligently,” I don’t mean are you tweeting Einsteinium equations. I’m wondering if you’re following the path of best practices. If you’re on Twitter, you should be wondering, too. To that end, here are seven guidelines to consider, to learn if the…

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How To Optimize Your Corporate Social Media Guidelines

How do you best optimize your social media guidelines? Ever get involved in a discussion where, at the very beginning, you’re sure you have a great understanding of the topic, but by the end you doubt your knowledge of the subject? Those conversations aren’t very much fun. If you ever find yourself in a discussion…

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5 Marketing Principles that will Never Change

Marketing Principles

Marketing principles hold constant against the odds of change. Technology is always evolving. For those of us working in the digital realm, this constant evolution has a tendency to make us think that marketing principles always change, too. The truth is, some restricting parameters surrounding marketing principles have never changed. As the platform used for…

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How to Build Credibility with YouTube

YouTube Credibility

[essb] Consumer research has shown that customers won’t buy from people they don’t find trustworthy. In other words, trust and credibility influence sales and marketing. Doing business on the web presents unique challenges not faced by brick-and-mortar businesses. Business owners looking to show they know what they’re talking about and that they’re credible may be…

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5 Ways Google Hangouts On-Air Can Help You Grow Your Business

Hangout On Air

One of the biggest “secrets” in marketing right now is that Google+ Hangouts On Air (HOA) are one of the easiest, low-cost ways to host live webinar presentations that can kick-start your business. But before I jump into the details, let me say this. Imagine a free video presentation service that doesn’t require any special…

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How to Use Webinars in Your Business

Webinar in Business

[essb] One of the toughest challenges for any business is finding qualified prospects. Webinars are one of the most powerful and inexpensive marketing tools for finding qualified leads and customers. According to the 2012 B2B Content Marketing Benchmarks, Budgets and Trends Research Report from the Content Marketing Institute and MarketingProfs, 46% of marketers are using…

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7 Steps to Selling More with a Business Website

Selling with a Business Website

[essb] One of the primary jobs of a business website is to convert visitors into customers. If you want to sell more, then learning the seven steps to selling more with a business website is absolutely critical for your brand. In order to get the most out of a business website, avoid common mistakes many…

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