7 Roadblocks to a Successful Social Media Campaign

Social Media Roadblocks

Social media campaigns are a norm rather than an exception these days. However, it would be unwise to consider such campaigns as a shortcut to success. Given a sound plan and committed execution, a social media campaign can recover its…

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5 Precautions to Keep Your Small Business from Failing

Keep Your Small Business from Failing

Running a small business can be a satisfying but difficult challenge, and there are many mistakes that can end your entrepreneurial effort. Many businesses struggle. The question is, how do you keep your small business from failing in the face…

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How to Secure Your WordPress Website and Keep It Secured

Secure Wordpress Website

How to Secure Your WordPress Website? Before we dive into that, let’s look at why anyone would want to bother with infringing the security of your WordPress website. By their own numbers, WordPress powers over 17% of all websites around…

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Must-have Software for Small Businesses

Software for Small Businesses

Software for small businesses are becoming one of the essential nutritions for a healthy business. Did you know that you can run your business right from your fingertips? Technology has made it possible for small business owners to take maximum…

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Why Facebook Marketing isn’t Worthwhile Anymore

Facebook Marketing

Facebook started making inroads into the business realm just a few years after it was launched to the public as a platform for people to interact socially and rekindle the old connections. In a short span of time, Facebook marketing…

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What Digital Marketers Need to Know about Internet Defamation (Infographic)

Internet Defamation

Internet defamation is a subject a lot of people are interested in. It affects a lot of businesses. In an effort to combat the impact of internet defamation, the European Court of Justice has recently, May 13th, 2014, ruled the…

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How to Tap into the Multi-Channel Consumer Mindset of Millennials

Multi-Channel Marketing

Multi-channel marketing is the best way to describe the dominant digital marketing climate of today. People are online shopping more than ever before. In fact, according to research done by Pew, this trend is expected to continue long into the…

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How to Make Free Shipping Your Secret Sauce to E-Commerce Success

Free Shipping

Is free shipping a gimmick? When it first entered the scene, online shopping was heralded as the game-changer that would spell the death knell for traditional retail. E-commerce pioneers like Amazon and eBay were supposed to crush their large unwieldy…

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9 Best Practices of Successful Start Ups

Best Practices of Successful Start ups

You’re ready to start your own business, but there’s more to this than just buying a storefront and hanging a sign out front. You have to make a plan and get money to open those doors. So, before you jump…

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4 Marketing Tips for Your Real Estate Business

Real Esate Marketing

While the housing market is slowly on its way up, it could be set for a correction, reports the Financial Post. This could trigger a decline in consumer confidence and limit the number of home buyers. With competition for buyers…

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How to Use Social Login for Better Customer Relationships

Social login

Can you imagine life without social media? Apart from our personal interactions with friends and family, social media also determines how we connect with businesses and brands. People who are active on social media use their social presence to discover…

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This is a Video EVERYONE Needs To See. It’s Sad but True.

Look Up

This spoken words video written, performed and directed by Gary Turk, titled “LOOK UP”, questions our digital relationships. “This media we call social is anything but, when we open our computers and it’s our doors we shut”… The questions now…

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5 Ways to Managing Your Time on Twitter

Managing Time on Twitter

There’s little doubt that Twitter ranks amongst the most powerful business tools in today’s modern-age digital web environment. Given the immense business potential of Twitter, it is easy for new businesses to be overwhelmed with the wealth of information and…

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7 Things You Need to Know About the Evolution of Social Media

Evolution of Social Media

I’ve always maintained that the true power of social media lies in its dynamism. Year after year, social media has reinvented itself and it will continue to do in the years to come. While social media started off in the…

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Bud Light Does Its Own Version of “World’s Toughest Job”… for Dads

Toughest Job Dad

This was expected. In an attempt to ride on the American Greetings’ “World’s Toughest Job” viral phenomenon, celebrating moms, Budlight has released a spoof version to celebrate dads. The humour is sort of unclear, as I’m still left with a…

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